THE CHALLENGE: Known for many years as Woodpecker Windows, Arcura made the brave decision to rename and rebrand in order to reflect their status as a single-source supplier of all types of fenestration products and an increasingly influential player in the market. As well as conducting research on new names for the company, we were asked to develop the visual identity and online/offline marketing material.

THE OUTCOME: Following the rebrand and its successful implementation we proceeded to design and print a wide variety of marketing material including mailer postcards, presentation folders, corporate overview brochures and various business stationery items. We also delivered a new website with some advanced features and functionality and have handled Arcura’s ongoing email marketing campaigns.